4 Steps To Improve Your Facebook Game
Business owners are oftentimes too overloaded to get their daily work done, much less put in extra hours for their online marketing. While Facebook can be overwhelming for non-experts, it doesn't have to be. Start with these baby steps towards creating a great Facebook business page.
Verification lends authenticity to your page, and helps ensure followers find the correct representation of your brand. Verification is a pretty simple process, so get it done now!
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Check Your Insights
Your insights are an invaluable tool for improving your Facebook page. The best part? You don't even have to leave Facebook! If you have delved into Facebook insights before, remember that you should check them weekly to note how posts are performing, how your demographic is changing, etc.
If you have never used Facebook insights, take it one measurement at a time. For example, you can focus just on your page demographics. Learn exactly how this measurement functions and what it means for your page, then check it regularly for a week or two. Once you get the hang of it, move on to another measurement!
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Update Your Page Information
Your page info includes everything from your address to your hours. Ensure your page information is up-to-date to provide the best experience to your customers.
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Add A Call To Action
Capture visitors to your Facebook page the same way you would if they visited your website. A clear, simple call to action is an easy tool for directing customer behavior.
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