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our blog

IDEAS & INSIGHTS

on great brands, best practices, and bringing intention

Instagram's New IGTV

Instagram just launched its new program IGTV - a new app with the ability to watch and upload vertical videos under an hour in length. IGTV can be accessed from Instagram’s home page, but can also be downloaded as a separate app. The intention of IGTV is to seemingly make it like real TV. The...

Insta Stories for Marketing: 5 Tips to Stay in the Game

Instagram stories are a powerful way for you or your brand to communicate with your existing followers and to introduce yourself to potential followers. By using best practices and the right tools, Instagram stories are a game changer in the marketing strategy for your business. Not sure how to...

5 Steps to Taking a Good Photo

Hello All! Tasha here. As you may have read in my bio, I have been a professional photographer for nearly two decades and so naturally I was the one at Brand Yourself who was asked to write this blog post. “How do I take a good photo?” is the question I aim to answer here for you. However, the...

Top 10 Things to Consider Before Running a Facebook Ad Campaign

Oh sure, anyone who is anyone with a business is running Facebook Ads these days but most are just “winging” it and paying for it… literally. Running an ad campaign on Facebook and/or Instagram (or other social media platforms) can be highly effective when you put a little time and effort into...

How to Use Instagram For Your Business

Have you considered creating an Instagram account for your business? You should! Instagram helps showcase the visual side of your brand. According to Business Insider, “U.S. teens now describe Instagram as 'most important,' while Facebook and Twitter lost ground on this measure, according to...